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Types of mashups

Let me through some light on different types of mashups that we can create. Kapow Technologies has simplified mashups in the enterprise to three fundamental types:

Presentation-level mashups
Presentation-level mashups give the ability to extract and assemble various parts of applications and web sites, and other assets available via HTTP to create internal portals, wikis, and customer-facing sites.
For example, Kapow's banking clients was able to create a portal for high-net-worth brokerage clients.In about six weeks’ time, this major financial institution was able to integrate information from seven different internal enterprise systems to provide a seamless, secure single web page that gave customers everything they needed to know. Without enterprise mashup technology, this project would have cost millions of dollars more, not to mention the extra time required by consultants and IT workers.

Logic-based mashups
This class of mashups combines browsable logic with REST and SO AP services into a new logic component.
A good example is Momondo (www.momondo.com), which aggregates the airfares of low-cost carriers into a single web site that is easier for customers to use than hopping around to each travel site individually.

Data/content-based mashups
Data/content-based mashups join content from two or more sources (of which some or all are web based) and either combine them into a new data repository or transfer the data to a new place or application.


May 2007

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