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The reasons why enterprises choose to utilize mashups instead of traditional IT integration technologies

As we have seen through many examples throughout this course, mashups are growing in popularity among a broad variety of organizations ranging from startups to large enterprises, efficiently and cost-effectively delivering data and business logic from disparate systems into portals and composite applications. Regardless of the size or complexity of the business, the reasons why enterprises choose to utilize mashups instead of traditional IT integration technologies come down to two main factors -- increased deployment speed and decreased cost.

May 2007

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